---
product_id: 61228721
title: "Alpha 7 III Full-Frame Mirrorless Camera with 28-70mm Lens (24.2MP, 4K Video, Fast 0.02s 693 Point Hybrid AF & 5 Axis stabilisation - Ideal for Enthusiasts, Hybrid Shooter and Low Light imaging)"
brand: "sony"
price: "494 kr"
currency: NOK
in_stock: false
category: "Sony"
url: https://www.desertcart.no/products/61228721-alpha-7-iii-full-frame-mirrorless-camera-with-28-70mm
store_origin: NO
region: Norway
---

# 0.02s Fast Hybrid AF 4K UHD Video Recording 24.2MP Full-Frame Sensor Alpha 7 III Full-Frame Mirrorless Camera with 28-70mm Lens (24.2MP, 4K Video, Fast 0.02s 693 Point Hybrid AF & 5 Axis stabilisation - Ideal for Enthusiasts, Hybrid Shooter and Low Light imaging)

**Brand:** sony
**Price:** 494 kr
**Availability:** ❌ Out of Stock

## Summary

> 🚀 Elevate Your Vision with Sony α7 III – Where Speed Meets Stunning Detail

## Quick Answers

- **What is this?** Alpha 7 III Full-Frame Mirrorless Camera with 28-70mm Lens (24.2MP, 4K Video, Fast 0.02s 693 Point Hybrid AF & 5 Axis stabilisation - Ideal for Enthusiasts, Hybrid Shooter and Low Light imaging) by sony
- **How much does it cost?** 494 kr with free shipping
- **Is it available?** Currently out of stock
- **Where can I buy it?** [www.desertcart.no](https://www.desertcart.no/products/61228721-alpha-7-iii-full-frame-mirrorless-camera-with-28-70mm)

## Best For

- sony enthusiasts

## Why This Product

- Trusted sony brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Rock-Solid Stability:** 5-axis optical image stabilization ensures blur-free photos and smooth videos, even on the move.
- • **Cinema-Quality 4K Video:** Shoot professional-grade 4K HDR videos with full-pixel readout and no pixel binning for ultra-sharp footage.
- • **Lightning-Fast Autofocus:** Experience ultra-responsive 0.02-second hybrid autofocus with 693 phase-detection points and real-time Eye AF for humans and animals.
- • **Compact Powerhouse for Creators:** Designed for advanced users and hybrid shooters seeking a versatile, everyday mirrorless camera with a lightweight 28-70mm lens.
- • **Unmatched Clarity in Every Frame:** Capture stunning 24.2MP full-frame images with exceptional low-light sensitivity and dynamic range.

## Overview

The Sony Alpha 7 III is a professional-grade full-frame mirrorless camera featuring a 24.2MP back-illuminated sensor, ultra-fast 0.02s hybrid autofocus with 693 points, and 5-axis image stabilization. It delivers breathtaking 4K UHD video and exceptional low-light performance, making it the ideal choice for enthusiasts and hybrid shooters seeking compact yet powerful imaging capabilities.

## Description

Back-illuminated 24.2MP full-frame sensor - The 35mm full-frame Exmor R CMOS image sensor features 24.2-megapixel resolution, back illumination, and gapless on-chip lens design for extraordinary sensitivity and dynamic range. Two times faster12 data readout speed is achieved through copper wires and front-end LSI. Entirely enhanced image processing system - A combination of new-generation image processing system and a new sensor achieves an up to 1.5-stop improvement in image quality. Wider, faster, more steadfast AF performance - An evolved image processing system and α9 camera AF algorithms optimised for the α7 III improve AF speed, precision, and tracking performance. Focal-plane phase-detection AF supports A-mount lenses - Phase-detection AF can operate even when an A-mount lens18 is mounted to the α7 III via an LA-EA3 adaptor. The 693-point focal-plane phase-detection AF system provides wide-area coverage, fast response, and high-performance tracking.

## Features

- RESPONSIVE AUTOFOCUS: rely on Real Time tracking and Eye AF (human/animal) to keep your subject sharp in any situation
- BREATHTAKING IMAGE QUALITY: 24 Mp full frame sensor paired with high ISO capabilities to deliver outstanding images even in low light
- PROFESSIONAL VIDEOMAKING: Full-pixel readout with no pixel binning for high-resolution 4K HDR movie recording
- STEADY SHOOTING: 5-axis optical image stabilisation for stills and movies to compensate camera shakes
- IDEAL FOR: advanced users who want a compact everyday lens

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07B4R8QGM |
| Age Range Description | Adult |
| Aperture modes | A |
| Are Batteries Included? | Yes |
| Aspect Ratio | 16:9 |
| Auto Focus Technology | Hybrid |
| Autofocus | Yes |
| Autofocus Points | 693 |
| Available Memory Slots | 2 |
| Best Sellers Rank | 7,362 in Electronics & Photo ( See Top 100 in Electronics & Photo ) 9 in Mirrorless Cameras |
| Bit Depth | 8 Bit |
| Box Contents | Camera Body Only |
| Brand Name | Sony |
| Camera Flash Type | No flash |
| Camera Lens | Sony E-mount lens |
| Colour | Black |
| Compatible Devices | Sony A lenses |
| Compatible Flash Memory Type | SDXC |
| Compatible Mountings | Sony E |
| Continuous Shooting Speed | 10 FPS |
| Country of Origin | Japan |
| Customer Reviews | 4.7 4.7 out of 5 stars (842) |
| Data Transfer Rate | 48 Gigabits Per Second |
| Digital Scene Transition | False |
| Digital Zoom | 4 x |
| Digital-Still | Yes |
| Display Maximum Resolution | 2,359,000 dots |
| Display Type | LCD |
| Dynamic Stops | 15 Stops |
| Effective Still Resolution | 24.2 |
| Expanded ISO Minimum | 100 |
| Exposure Control | Automatic |
| External-Memory Size | 64 GB |
| File Format | MP4 |
| Flash Memory Type | SDXC |
| Flash Memory UHS Speed Class | U3 |
| Flash Modes Description | [Auto, Slow Synch] |
| Flash Sync Speed | 1/200 to 1/250 seconds |
| Focus Features | Autofocus |
| Focus Mode | Automatic AF (AF-A) |
| Focus Type | Auto Focus |
| Form Factor | Mirrorless |
| Generation | 3 |
| Global Trade Identification Number | 04548736079748 |
| Hardware Interface | 3.5mm Audio |
| Has Color Screen | Yes |
| Image Capture Type | Stills & Video |
| Image Stabilization Type | yes |
| Item Weight | 1.44 Pounds |
| JPEG Quality Level | Fine |
| Lens Construction | 9 elements in 8 groups |
| Lens Type | 28 millimeters |
| Manufacturer | Sony |
| Manufacturer Part Number | ILCE7M3K/B |
| Maximum Aperture | 3.5 f |
| Maximum Display Resolution | 24.2 MP |
| Maximum Focal Length | 70 Millimeters |
| Maximum Image Size | 3 Inches |
| Maximum Shutter Speed | 1/8000 Seconds |
| Memory Storage Capacity | 64 GB |
| Metering Methods | Center Weighted, Evaluative, Spot |
| Minimum Focal Length | 3.5 Millimeters |
| Minimum Shutter Speed | 30 Seconds |
| Model Name | Sony α7 III |
| Model Number | ILCE7M3K/B |
| Model Series | α7 |
| Movie Mode | Yes |
| Network Connectivity Technology | HDMI, USB |
| Night vision | No |
| Number of Diaphragm Blades | 7 |
| Number of Items | 1 |
| Optical Zoom | 2 x |
| Phase Detection Sensor Points | 693 |
| Photo Filter Thread Size | 55 Millimetres |
| Photo Sensor Size | DSLR |
| Product Features | Video Recording |
| Real Angle Of View | 75 Degrees |
| Rear Webcam Resolution | 24.2 MP |
| Recording Capacity | 30 Minutes |
| Remote Included | No |
| Screen Size | 3 Inches |
| Self Timer | 10 Seconds |
| Sensor Type | CMOS |
| Series Number | 7 |
| Shooting Modes | Movie |
| Skill Level | Professional |
| Specific Uses For Product | Photography, Videography |
| Supported Image Format | JPEG |
| Total Still Resolution | 24 MP |
| Total USB 2.0 Ports | 1 |
| Total USB 3.0 Ports | 2 |
| Total USB Ports | 1 |
| Total Video Out Ports | 1 |
| Video Capture Resolution | 4K UHD 2160p |
| Video Output | HDMI |
| Viewfinder Magnification | 0.78x |
| Viewfinder Type | Electronic |
| White Balance Settings | Auto |
| Wireless Technology Type | Wi-Fi |
| Write Speed | 600 MB/s |
| Zoom | Optische Zoom |

## Product Details

- **Aspect ratio:** 16:9
- **Compatible mountings:** Sony E
- **Expanded ISO minimum:** 100
- **Image stabilisation:** yes
- **Maximum aperture:** 3.5 f
- **Maximum focal length:** 70 Millimeters
- **Metering description:** Center Weighted, Evaluative, Spot
- **Optical zoom:** 2 x
- **Photo sensor technology:** CMOS
- **Supported file format:** MP4

## Images

![Alpha 7 III Full-Frame Mirrorless Camera with 28-70mm Lens (24.2MP, 4K Video, Fast 0.02s 693 Point Hybrid AF & 5 Axis stabilisation - Ideal for Enthusiasts, Hybrid Shooter and Low Light imaging) - Image 1](https://m.media-amazon.com/images/I/71vJxAMM1NL.jpg)

## Available Options

This product comes in different **Pattern Name, Style Name** options.

## Questions & Answers

**Q: Hi, what ND filter can I use for this lens?**
A: Hi Luciano, 

You'll find the compatible filters that you can use with the "SEL2870" here: http://bit.do/e4nG3 (copy and paste the link into your web browser).

Sony support team

**Q: Hi guys, can you use canon eos  lenses on this ariii (with the metabones adapter)?**
A: Hi Jason,

It’s recommended that you use only the compatible Sony lenses with the camera. You can find the compatible lenses listed here: clc.am/Wc1mQA (copy and paste the link into your web browser). 

Sony Support Team

**Q: how long does the sony alpha a7 iii record for?**
A: like most DSLRs it will record in 30-minute chunks before needing to be restarted. at least that's what it does at 4K25P.

**Q: Can the menu language be set to "German"?**
A: Apparently German isn’t supported 😬

## Frequently Bought Together

- Sony Alpha 7 III | Full-Frame Mirrorless Camera with Sony 28-70 mm f/3.5-5.6 Zoom Lens (Fast 0.02s AF, 5-axis in-Body Optical Image stabilisation, 4K HLG, Large Battery Capacity)
- SanDisk 128GB Extreme PRO SDXC UHS-I Memory Card - C10, U3, V30, 4K UHD, SD Card - SDSDXXD-128G-GN4IN

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**Shop now:** [https://www.desertcart.no/products/61228721-alpha-7-iii-full-frame-mirrorless-camera-with-28-70mm](https://www.desertcart.no/products/61228721-alpha-7-iii-full-frame-mirrorless-camera-with-28-70mm)

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*Product available on Desertcart Norway*
*Store origin: NO*
*Last updated: 2026-09-16*