Soft Focus Hydrate & Setting Powder, Tan

I've used the high-end powders from the department stores over the years, the L and the E brand along with EA and TF brand online, yet this one is very nice and light that you can build up if needed and looks very nice and natural on my fair skin. The price point and reviews are what grabbed my attention, yet I had to buy and see for myself, and I did and will continue to use this.

I’ve spend thousands of dollars on many brands and this little compact is my absolute favorite, it makes your skin look like you have a filter. Why I like it 1 Coverage, covers everything 2 lightweight glides on 3 skin match 4 feels good 5 last a long time, I kept thinking I need to reapply but nope 6 THE PRICE, I have paid so much money like 200-300 for brands that are not as good as this one. 7 comes with a perfect brush, love that I can get in the inner corner of my eye 7 it looks good on it literally makes you skin look young and flawless 8 this powder does not cakes or show wrinkles TRUE! 9 I subscribed to auto ship. 10 wish I was brave enough to show a video, 😂

This is the best powder I have ever used and I’ve been in the beauty industry for over 20 years. It doesn’t settle into fine lines, and has an amazing blurring effect on imperfections. It won’t crack or cake even on dry skin.

This product has mixed reviews, especially on FB/IG which is where I first saw an ad for it and had to try it. On this ad a more mature women is saying how this is her go to powder that eliminates the appearance of fine lines/pores and keeps the skin hydrated since the product has skin care type ingredients. Honest review of a women in her 30s who loves all things makeup- it’s a nice product that I enjoy and use often BUT for the price I’m sure you can find a similar product that either has more product for the same price or a cheaper product that can give you the same affect. Did it completely eliminate my lines and pores- kind of but not like the ad which clearly has some type of filter. But It did help with shineness and did not leave me feeling cakey, or disrupting the look of my makeup. What I did like about this powder that I haven’t seen with my other powders was it had coverage that helped hide my flaws, and I could reapply hours later without again looking cakey or like I had added more powder to my face- this isn’t revolutionary I’m sure you can find the same thing with another powder. I save this product for special occasion because after using it for about 2 weeks (I wear makeup about 3-5 days a week on avg) I already hit pan. I felt like it took many dips to cover my face where as most of my powders a little goes a long way. So overall I would recommend because I really do think it’s a nice hydrating formula for a powder, the price sucks especially if you wear makeup often but I have other go to powders that I can use for certain occasion, this one will be in my “special events” category with my other expensive products. Powders I cycle through that helped with this review- RCMA translucent powder (a MUST) it’s just the best for the price and you get A TON of it, blurs everything. Just love that brand. Laura Mercier- amazing but on the more expensive end and has corn startch which can cause breakouts Wet n wild photo focus- great and great price but drying Miora (pink version)- brightening and did the best at hiding/eliminating under eye creases. Kind of annoying to mix the 3 colors. This powder- probably top 3, skin FELT hydrated, looked hydrated and never looked like I had a ton of powder on. Beautiful finish. Lasted hours and hours but I also use setting spray so…could be because of that. Hope this helps!

Strongly dislike the product. It does not blur pores and wrinkles at all, it accentuates them! Awful! Terrible product. Not worth the hype! Waste of money!

I've been struggling to find a setting powder that doesn't highlight my fine lines and dry out my under eyes. I generally have dry skin and am starting to have a more mature texture. This really works for me. It's a little shimmery, but it looks beautiful on my skin. Sets very nicely, almost invisible except the little shimmer. Doesn't feel dry. Doesn't highlight lines and texture. Doesn't irritate my sensitive eyes. It is expensive, but I feel like it will last a long time. So glad I found it

Not sure yet. I like little glow not matte finish. Matte makes my skin dull. My skin is normal to dry

This powder is beautiful. I ordered one for myself, along with the brush, and have since bought two others to give as gifts. I usually do not like powder as it looks too dry but this powder is very different. I ordered the medium and after finishing my makeup, I lightly brush it across my face and I truly can tell the difference- my skin looks better, smoother and and it lasts throughout the day. I also have used it alone on days I don't need to look totally made up and It definitely improves the tone and color of my bare skin. It is not like drying and flakylike most powders I've tried. So glad I took a chance and tried it!