---
product_id: 166550760
title: "VV@ALL ELU HC 200ML"
brand: "goldwell"
price: "595 kr"
currency: NOK
in_stock: true
reviews_count: 13
category: "Goldwell"
url: https://www.desertcart.no/products/166550760-vv-all-elu-hc-200ml
store_origin: NO
region: Norway
---

# 37% more shine 76% more colour intensity Ammonia & peroxide free VV@ALL ELU HC 200ML

**Brand:** goldwell
**Price:** 595 kr
**Availability:** ✅ In Stock

## Summary

> 🎉 Unleash your true colours—bold, brilliant, and damage-free!

## Quick Answers

- **What is this?** VV@ALL ELU HC 200ML by goldwell
- **How much does it cost?** 595 kr with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.no](https://www.desertcart.no/products/166550760-vv-all-elu-hc-200ml)

## Best For

- goldwell enthusiasts

## Why This Product

- Trusted goldwell brand quality
- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Effortless Application:** Designed for easy, mess-free use so you can achieve professional results without the salon price or hassle.
- • **Gentle Yet Powerful Formula:** Ammonia and peroxide-free technology means vivid colour without damage—perfect for sensitive scalps.
- • **Salon-Quality Shine at Home:** Boost your hair’s natural brilliance with 37% more shine, delivering that coveted glossy finish.
- • **Vibrant, Long-Lasting Colour:** Experience up to 76% more intense hues that turn heads and last longer than traditional dyes.
- • **Grey Coverage Meets Bold Style:** Say goodbye to greys and hello to vibrant, fade-resistant colour that keeps you confidently ahead of trends.

## Overview

Goldwell ELUMEN All Level Pure Violet is a cutting-edge, ammonia and peroxide-free permanent hair colour delivering up to 76% more colour intensity and 37% more shine. This 200ml lotion offers salon-grade, long-lasting vibrant results with gentle care, perfect for covering greys and enhancing hair’s natural brilliance—all from the comfort of home.

## Description

Product Description Goldwell elumen all level Pure Violet hair colour is an innovative, high-performance hair colour with new technology. This is extra bright, shiny and durable Hair colour without damage, since no peroxide and no ammonia is used. Long lasting direct dyes. Refilling of damaged areas inside the hair. Directions 1. Wear gloves. 2. Apply the colouring agent to dry, combed hair. 3. Process the colour according to the recommended development time. 4. Rinse and condition hair.

Review: hair colour - Love this product i have used the pink and the purple one, lasts ages, covers grey which i loved as usually crazy colour does not cover grey and you have to bleach your hair, this stuff is fantastic.
Review: I soooo love these colours! - Both my daughter and I use them, I use the pure copper on brown hair (going grey) and my 17 year old daughter, who has dark brown, hair uses the purple and everywhere we go we get so many compliments. The pure copper is very bright like a highlighter lol and gets brighter the more uses although it does fade more to a lighter more orange copper after a month. On first application it has a lot more red but both colours are amazing. I found out about this dye after my daughter working in a hairdressers and found out this is what they use. If you are purchasing it, I would strongly recommend the use of plastic ear covers or you'll have coloured ears for a week!

## Features

- An innovative, high-performance hair colour with new technology
- Offer perfect long-lasting colour results without oxidation and without ammonia
- Up to 76 percent more colour intensity compared to oxidising permanent hair colours
- Up to 37 percent more shine compared to an intensive toner
- Easy-to-use for stunning, salon-standard results at home

## Technical Specifications

| Specification | Value |
|---------------|-------|
| ASIN | B07XJZ21TW |
| Benefits | Shine Enhancing |
| Best Sellers Rank | 10,843 in Beauty ( See Top 100 in Beauty ) 172 in Permanent Hair Colour |
| Brand | Goldwell |
| Brand Name | Goldwell |
| Colour | Pure Violet |
| Container Type | Bottle |
| Country Of Origin | Germany |
| Customer Reviews | 4.7 out of 5 stars 2,223 Reviews |
| Hair Color Permanence | Permanent |
| Hair Type | normal |
| Hair type | normal |
| Item Form | Lotion |
| Item Type Name | Elumen All Level Permanent Hair Colour, Pure Violet |
| Item Weight | 0.24 Kilograms |
| Item form | Lotion |
| Manufacturer | Kao Salon Division |
| Manufacturer Part Number | 4021609108115 |
| Material Features | Ammonia-Free |
| Material Type Free | Ammonia Free |
| Model Number | 4021609108115 |
| Number of Items | 1 |
| Package information | Bottle |
| Product Warranty | 2 year manufacturer |
| Product benefits | Shine Enhancing |
| Unit Count | 200.0 millilitre |

## Product Details

- **Brand:** Goldwell
- **Colour:** Pure Violet
- **Hair type:** normal
- **Item form:** Lotion
- **Material Type Free:** Ammonia Free
- **Material feature:** Ammonia-Free
- **Number of items:** 1
- **Package information:** Bottle
- **Product benefits:** Shine Enhancing
- **Unit count:** 200.0 millilitre

## Images

![VV@ALL ELU HC 200ML - Image 1](https://m.media-amazon.com/images/I/71eskb6mYsL.jpg)

## Available Options

This product comes in different **Color, Size** options.

## Customer Reviews

### ⭐⭐⭐⭐⭐ hair colour
*by L***A on 18 January 2025*

Love this product i have used the pink and the purple one, lasts ages, covers grey which i loved as usually crazy colour does not cover grey and you have to bleach your hair, this stuff is fantastic.

### ⭐⭐⭐⭐⭐ I soooo love these colours!
*by A***R on 17 July 2026*

Both my daughter and I use them, I use the pure copper on brown hair (going grey) and my 17 year old daughter, who has dark brown, hair uses the purple and everywhere we go we get so many compliments. The pure copper is very bright like a highlighter lol and gets brighter the more uses although it does fade more to a lighter more orange copper after a month. On first application it has a lot more red but both colours are amazing. I found out about this dye after my daughter working in a hairdressers and found out this is what they use. If you are purchasing it, I would strongly recommend the use of plastic ear covers or you'll have coloured ears for a week!

### ⭐⭐⭐⭐⭐ Great product stays for a lot longer than of the shelf products.
*by N***A on 10 May 2025*

Easy to use and colour is amazing. Need other products to use but best ever.

## Frequently Bought Together

- VV@ALL ELU HC 200ML
- ELU Lock 250ML
- Goldwell Elumen Colour Pure Pink PK@all 200 ml

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**Shop now:** [https://www.desertcart.no/products/166550760-vv-all-elu-hc-200ml](https://www.desertcart.no/products/166550760-vv-all-elu-hc-200ml)

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*Product available on Desertcart Norway*
*Store origin: NO*
*Last updated: 2026-09-16*